Before a brand or a product, the question was simple: is this real? Our wellbeing report answered it — measuring how modern professionals are actually doing, and finding the gap between how fine they look and how fine they feel.
The people you'd assume are thriving — senior executives — were, in large numbers, scoring at the bottom of the wellbeing scale.
of male executives scored below low or very low in overall wellbeing.
of female executives scored below low or very low, too — the gap isn't about gender.
The struggle is largely invisible — which is exactly why a workplace product has to go looking for it.
If the people at the top are this unwell, "manage your stress" was never going to be the answer.
We turned the wellbeing data into a report leadership could actually read — clear visuals, honest numbers, and the through-line that became Tatsam's reason to exist.
A real need earns a real identity.